Project: Ali Muhiddin Hacı Bekir – Showcase Design & Production
Alice Scenic Studios has carried out the turnkey production of showcase decors that combine the brand’s traditional identity with a fairytale-like and elegant design for Ali Muhiddin Hacı Bekir, one of Turkey’s most established brands.
- Productions Within Scope:
- Large-scale, spiral-form candy cane/swirl figures with white and gold stripes, which are the main elements of the showcase concept.
- Stylized dove and cat sculptures in white and gold, completing the composition.
- Materials and Techniques Used:
- The large and lightweight spiral-form figures were produced using the fiberglass (FRP) molding technique.
- The smooth and glossy appearance and the clean stripe patterns on the surfaces were achieved with high-quality lacquer paint applications and precise masking techniques.
- 3D modeling software such as Rhino and AutoCAD for creating the complex spiral structures, and the CNC machining technique were utilized in the design and mold production processes.
- Project Objectives and Benefits Provided:
- The traditional image of a historical and established brand was refreshed and enriched with a modern and artistic showcase design.
- The appeal of the products was increased by displaying the brand’s main products, candies and Turkish delights, together with fantastical and eye-catching decorative objects.
- The attention of passing pedestrian traffic was attracted, drawing customers inside and strengthening brand awareness.
- Permanent showcase decors produced with high quality and flawless craftsmanship, suitable for the brand’s elegance and quality, were created.